Noida, India – February 2026
As India’s hiring landscape increasingly prioritizes skills over degrees, Sacred School of Business (SSB) is emerging as a notable example of how career-first education models are reshaping professional training. Founded in 2019, the Noida-based institution has built its identity around one clear objective: transforming graduates into job-ready professionals through structured, industry-aligned programs rather than theory-heavy academic instruction
At the center of this approach is SSB’s flagship Post Graduate Program (PGP) in Sales & Marketing, a six-month, employment-linked program designed to bridge the long-standing gap between classroom learning and corporate performance.
A Program Designed Around Employment Outcomes
Unlike conventional postgraduate business programs that front-load theory and defer employability to later stages, the PGP in Sales & Marketing is structured entirely around workforce readiness. According to program documentation, the six-month journey is divided into two tightly integrated phases: three months of classroom-based training followed by three months of full-time, paid on-the-job training with partner companies.
The classroom phase focuses on building strong foundations in sales execution, marketing strategy, business communication, and corporate professionalism. Students engage in theoretical learning alongside practical assignments, live problem-solving sessions, and direct interaction with industry professionals. Notably, learners begin receiving a stipend from the first month, reinforcing the institute’s “earn while you learn” model.
The second phase transitions participants directly into full-time roles at partner organizations across sectors such as healthcare, FMCG, banking, insurance, IT sales, real estate, logistics, and e-commerce. During this period, students earn competitive salaries based on company offer letters while gaining real-world exposure in leadership-track roles.
Institutional Backing and Industry Credibility
One of the defining features of Sacred School of Business is its institutional backing. The school operates as an IIM Bodh Gaya–incubated and Bihar Government-funded initiative, lending credibility to its skills-focused educational framework and supporting its expansion efforts
This backing has enabled SSB to establish partnerships with companies across multiple industries and to position its PGP as a structured talent pipeline rather than a conventional academic credential. The institute reports a 100% placement commitment for students who qualify through its selection and quality assessment process, with salary outcomes reaching up to ₹12 LPA in certain roles
Curriculum Aligned with Corporate Reality
The PGP curriculum emphasizes competencies that employers consistently identify as critical but underdeveloped in fresh graduates. These include sales negotiation, client communication, professional etiquette, performance management, and cross-functional collaboration.
In addition to functional training, the program includes dedicated placement preparation modules. These cover resume building, mock interviews with HR professionals, salary negotiation techniques, and real recruiter interactions, ensuring that students are prepared not just to secure jobs, but to grow within them.
Alumni Outcomes Reflect Program Intent
Visual and testimonial data from recent batches highlight alumni placed in roles such as Deputy Manager – Operations, Senior Sales Manager, Business Development Manager, and E-commerce Manager across healthcare, education, IT, and consumer sectors. Salary disclosures ranging from mid-single-digit packages to double-digit LPA figures reinforce the program’s outcome-driven positioning
.
Responding to a Changing Education Market
As India moves toward skill-based hiring and outcome-linked education models, Sacred School of Business represents a growing category of institutions prioritizing employability over academic abstraction. By embedding paid industry experience directly into its flagship PGP in Sales & Marketing, SSB offers an alternative pathway for graduates seeking faster, more reliable entry into corporate careers.
With its continued focus on practical learning, institutional backing, and placement accountability, Sacred School of Business is positioning itself as a case study in how professional education can evolve to meet the realities of today’s job market.
For more details you may visit https://www.sacredschoolofbusiness.com/