In a major boost to Assam’s industrial growth, Chief Minister Himanta Biswa Sarma inaugurated a ₹250 crore Campa bottling plant in Changsari on Saturday. This state-of-the-art beverage manufacturing facility, set up by Reliance Consumer Products Ltd (RCPL) in collaboration with local partner Jericho, marks a major step in strengthening Campa’s presence in Northeast India.
The newly launched plant is expected to drive economic growth, create employment opportunities, and cater to the increasing demand for packaged beverages in the region.
Key Highlights of the Campa Bottling Plant in Assam
✅ Investment: ₹250 crore
✅ Location: Changsari, Assam
✅ Total Area: Over 6 lakh sq. ft., making it one of the largest beverage manufacturing units in the Northeast
✅ Production Capacity:
- Carbonated Soft Drinks (CSD): Over 10 crore litres
- Packaged Drinking Water: Nearly 18 crore litres
Employment Generation: - Direct jobs: 300 youth
- Indirect job opportunities: Around 1,000 individuals
Importance of the Campa Plant for Assam’s Economy
The inauguration of the Campa Cola bottling plant in Changsari is expected to boost Assam’s industrial sector while promoting local employment and economic development.
Taking to X (formerly Twitter), CM Himanta Biswa Sarma welcomed the plant, stating: “Welcome to Assam, Campa! I am confident the synergy between Reliance Consumer and Jericho will drive this bottling plant forward, meeting the region’s rising demand. Best wishes to the plant. Govt of Assam will support its expansion plans in the future.”
This move aligns with the government’s commitment to fostering industrialization and investment in the Northeast.
Campa Cola Expands Its Presence in Northeast India
With the launch of the new Campa bottling plant, RCPL is strengthening its beverage portfolio in Northeast India. The Changsari facility will produce some of RCPL’s most popular beverage brands, including:
- Campa Cola
- Campa Orange
- Campa Lemon
- Independence Water
- Sure Water
This expansion will ensure ample supply to meet the growing consumer demand for carbonated soft drinks and packaged drinking water in Assam and the Northeast.
RCPL and Jericho: Driving Economic Growth in Assam
Ketan Mody, COO of Reliance Consumer Products Ltd (RCPL), emphasized the importance of the new plant, stating: “The opening of our Guwahati plant, in partnership with Jericho, marks a pivotal moment. This facility will generate new jobs, driving local economic progress, and represents a crucial step in our mission to revive India’s heritage brands while promoting sustainable regional growth.”
Additionally, Ashis Agarwal, Founder of Jericho Foods and Beverages LLP, highlighted their commitment to Assam’s food and beverage industry, stating: “This expansion reaffirms our commitment to excellence and innovation in the region’s food and beverage industry.”
The Role of the Campa Plant in Assam’s Industrial Expansion
The Campa Cola bottling plant in Changsari is set to play a major role in Assam’s economic transformation by:
✔ Boosting industrialization and investment in Assam
✔ Creating employment for local youth and entrepreneurs
✔ Meeting the increasing demand for soft drinks and packaged water in the Northeast
✔ Strengthening Reliance Consumer Products’ presence in the FMCG sector
With Assam emerging as a key industrial hub, the new bottling plant is expected to enhance the state’s manufacturing ecosystem and drive sustainable economic growth.
The inauguration of the ₹250 crore Campa bottling plant in Changsari marks a major milestone for Assam’s industrial sector. With Reliance Consumer Products Ltd (RCPL) and Jericho collaborating on this large-scale project, the plant is set to generate employment, boost the state’s economy, and strengthen Campa’s beverage portfolio in Northeast India.
As Assam moves towards becoming a major industrial destination, initiatives like this highlight the government’s commitment to promoting investment and sustainable business growth in the region.
With an impressive production capacity and a focus on quality and expansion, the Campa bottling plant in Assam is poised to drive significant economic and industrial transformation in the coming years.
