The SSB Anti-Drug Campaign in Sonapur has emerged as a powerful step toward curbing drug abuse among youth in Northeast India. Led by the 1st Battalion of Sashastra Seema Bal (SSB), this awareness drive reached hundreds of students and community members with a clear message—Say No to Drugs.
Held at Chamata Pathar High School, the campaign was launched in the lead-up to the International Day Against Drug Abuse and Illicit Trafficking observed globally on June 26.
Why the SSB Anti-Drug Campaign Matters in Sonapur
Sonapur, situated on the edge of Guwahati, is a sensitive zone in Assam’s anti-drug fight. Due to its proximity to trafficking routes, the region sees a higher risk of drug infiltration.
The SSB Anti-Drug Campaign aims to prevent addiction before it starts, by focusing on early intervention and education in schools.
Educating Youth Through the SSB Anti-Drug Campaign
Educating Assam’s Students About Drug Risks
More than 300 students from Chamata Pathar High School participated in interactive sessions during the SSB Anti-Drug Campaign. Officers shared alarming facts about substance abuse and helped students understand how addiction begins and how to avoid it.
Creative Activities That Left a Mark
The event also featured poster contests, street plays, and Q&A sessions. These activities provided a relatable platform for students to express their thoughts and deepen their understanding of the drug crisis.
Involving the Community for Greater Impact
Local teachers, parents, and village leaders were invited to attend the program. SSB officers distributed informational materials and urged families to monitor and support their children.
Assam’s Growing Concern About Drug Abuse
According to data from the Assam Police Narcotics Bureau, drug seizures in the state have increased by over 60% in the past two years. This rise has forced law enforcement to take both tactical and educational approaches.
The Anti-Drug Campaign directly responds to this crisis, targeting areas where youth are most vulnerable. It combines law enforcement with community-level education, which many experts now view as the most effective strategy.
For official updates and reports, visit the Assam Police Narcotics Bureau.
National and Regional Significance of the Campaign
This campaign isn’t a standalone effort. It is part of a larger, coordinated initiative aligned with India’s observance of the UN’s Anti-Drug Day on June 26.
The Anti-Drug Campaign supports the national mission to empower youth with the knowledge to resist peer pressure, make informed choices, and spread awareness among their peers.
In fact, SSB officials confirmed that similar campaigns will be held in other high-risk areas of Northeast India, particularly along border regions.
Expanding the SSB Anti-Drug Campaign Beyond Sonapur
The success of this campaign in Sonapur has set the stage for wider implementation. SSB teams plan to collaborate with NGOs, rehabilitation experts, and medical professionals to offer more holistic support systems for youth at risk.
By working closely with schools and communities, the SSB Anti-Drug Campaign is building a sustainable model for addiction prevention.
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